Business

Google's DEI shift: what it means for Small Businesses and the future of workplace diversity

Google's DEI shift: what it means for Small Businesses and the future of workplace diversity

Google's decision to roll back DEI hiring goals sparks global discussion. As a small business-focused Google Partner, we explore the implications for workplace inclusivity, the tech industry's broader DEI retreat, and why businesses must balance ethical values with operational needs.

#DiversityInTech #SmallBusinessInsights #GoogleDEIPolicy

Upgrade to Google Analytics 4: Unlock the Power of Enhanced Insights

Upgrade to Google Analytics 4: Unlock the Power of Enhanced Insights

On 1 July 2023, Universal Analytics (UA) properties go silent. But fear not! GA4 is here to revolutionize your data game. With a new data model, cross-platform tracking, machine learning, and enhanced privacy controls, it's the future of analytics. Say goodbye to tedious coding with Google Tag Manager, the ultimate marketing tag solution. Upgrade to GA4 and Tag Manager and seize the power of enhanced insights in digital marketing.