Australia’s .au direct domain is launching soon. Known as a country code top-level domain, or a ccTLD, there are many reasons why businesses should consider obtaining their .au direct domain name. Anthony Mayer, Digital Strategy Consultant from Online is Easy looks at 4 reasons to get the .au country code domain.
Coming March 2022. .au direct names - like onlineiseasy.au - will be open to anyone with a connection to Australia. It's a shorter, simpler domain name that will be available as a new option for Australian Internet users.
To be eligible for a .au direct name you must have a verifiable Australian presence, which includes being a citizen or permanent resident, or being an organisation registered in Australia.
If you're not sure, there's no reason why you can't register both and then redirect one to the one you think most represents your business? You can look up and register domain names directly through the Online is Easy Store.
